AirAsia turns to big data to enhance customer experience, flight safety

2019-08-02 07:53
BY admin
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Big data is a big deal, and AirAsia is incorporating this in their operation to enhance flight safety, as well as to use this information to improve the customer experience as the low-cost carrier moves to become a travel technology company.

AirAsia is currently marking the 15th anniversary of its Macau operation, and recently invited local media on a familiarisation tour of the airliner’s headquarters “RedQ” and aviation training centre, both located near Kuala Lumpur airport.

RedQ houses open office space for the various departments of AirAsia, in addition to a canteen, coffee bar, salon, sleeping pods, gym, sauna, mini golf, rooftop bar and massage area, and a child day-care centre, complete with a two-storey slide.


This photo taken during a recent Macau media familiarisation tour shows the general view of AirAsia’s headquartres called RedQ near Kualu Lumpur airport. Photos: Monica Leong


AirAsia’s Group Head of Safety Captain Ling Liong Tien speaks to reporters during a Macau media familiarisation tour at the airliner’s headquartres near Kuala Lumpur airport recently.

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