The Macau Government Tourism Office (MGTO) has restarted its “Experience Macao, Unlimited” caravan roadshow across the Greater Bay Area (GBA), aiming to attract residents from cities in the Guangdong-Hong Kong-Macau GBA to travel and splash out in Macau, expand the city’s source of tourists and boost the recovery of the local tourism industry, according to an MGTO statement on Saturday.
The roadshow in Huizhou was held on Saturday and yesterday, with its first post-pandemic stop in Guangzhou on February 18-19, and its second post-pandemic stop in Jiangmen held on February 25-26, in Huamao Place in Huizhou, the statement said.
Huizhou lies some 135 kilometres northeast of Macau. The city has about 2.68 million inhabitants.
The statement quoted MGTO Deputy Director Cheng Wai Tong as pointing out that as the travel restrictions between Macau and mainland have been lifted, he hoped that through the launch of a two-way promotional campaign both offline and online, Huizhou residents participating in the roadshow would be able to feel the unique charm of “tourism+” in Macau in advance, and then decide to visit the city, in order to experience various tourism events in Macau throughout the year.
During the roadshow, the statement said, a caravan was set up in Huamao Place in Huizhou, with an on-site interactive area featuring a photography-spot-themed background, graffiti wall, interactive exhibition hall, game booths, parent-child workshops and a light-mapping performance, covering areas of festivals, food, sports, wedding photography and leisure travel.
According to the statement, Macau’s six gaming concessionaires also set up booths at the roadshow, which was attended by Macau’s tourism mascot “Mak Mak” interacting with participants and for them to take photos, enabling them to experience Macau from multiple perspectives.
The statement underlined that starting this month, MGTO will work with the city’s six gaming operators, mainland e-commerce platforms and online travel agencies (OTAs) to visit the other four GBA cities in Guangdong province, namely Dongguan, Foshan, Shenzhen and Zhaoqing, so as to promote interaction between Macau and these cities.
The roadshow, which was held in Zhuhai and Zhongshan last year, had been suspended due to the local COVID-19 outbreak last June.
The GBA comprises the special administrative regions of Hong Kong and Macau and nine cities in Guangdong – Dongguan, Foshan, Guangzhou, Huizhou, Jiangmen, Shenzhen, Zhaoqing, Zhongshan, and Zhuhai.
This photo provided by the Macau Government Tourism Office (MGTO) on Saturday shows two participants having a photo taken with Macau’s tourism mascot “Mak Mak” during its “Experience Macao, Unlimited” caravan roadshow in Huamao Place in Huizhou on that day.
