The Global Gaming Expo Asia (G2E Asia) and Asian IR Expo will return to The Venetian Macao integrated resort from May 12 to 14, striving to highlight digital innovation across gaming, entertainment and integrated resorts (IRs), the organiser announced in a press conference at Galaxy Macau in Cotai yesterday.
The organiser expects the co-located exhibition to attract around 8,000 industry professionals from over 90 countries and regions, aiming to reinforce Macau’s role as a regional hub for the IR industry.
Organised by RX (Reed Exhibitions) and presented by the American Gaming Association (AGA), this year’s edition will span more than 30,000 square metres and centre on two key themes: “AI, Robotics and New Digital Innovations for the Gaming Floor” for G2E Asia, and “Entertainment Technology” for the Asian IR Expo.
Addressing the press conference, RX Senior Vice President Yip Je Choong said the events will highlight how technology is reshaping the gaming industry. “This year’s joint events spotlight the innovative strategies and technologies driving this evolution,” he said, adding that participants will gain insights and explore opportunities in an increasingly digital landscape.
According to a joint statement by G2E Asia and Asia Expo IR yesterday, the exhibition will feature around 150 brands across three halls, covering a range of industry segments. New elements include the Display for Gaming Zone and Gaming Entertainment Zone under G2E Asia, showcasing digital products and technological applications, the statement said. Meanwhile, the Asian IR Expo will introduce an expanded Technology Zone, alongside two-day “Tech Talk” sessions focusing on emerging trends and innovations, the statement noted, adding that a new Display and Entertainment Zone will also provide immersive experiences, including live demonstrations of hospitality automation.
Features such as AI-powered business matching, segmented networking areas, and interactive experiences – including robot-served beverages and robotic performances – aim to enhance engagement and networking, the statement highlighted. Alongside the exhibition, the statement noted, both events will host three-day conferences addressing industry trends, technological transformation, and evolving operational strategies, adding that the programme will include panel discussions, case studies and interactive sessions, with a single pass granting access to both conferences.
Speaking to the media after the press conference, Yip noted that although the overall exhibition space remains unchanged at about 30,000 square metres, consolidating all exhibitors within The Venetian Macao will enhance convenience and improve the visitor experience. He added that despite increasing competition from similar trade shows, the event maintains its distinctiveness by focusing on delivering value and return on investment for participants. Yip also highlighted the growing role of technology in integrated resorts, noting that operators in Macau are increasingly adopting innovations such as automation and even drone-assisted maintenance to improve efficiency and safety.
Echoing this, RX Project Director Vera Ng (吳欐芬) said the emphasis on AI, robotics and digital applications reflects strong industry demand. She noted that IR operators across Macau and other regions are actively exploring new technologies to reduce costs and enhance operations, which has driven the introduction of new content across the exhibition, conferences and activities. She added that the continued expansion of the Asian IR Expo is supported by positive industry feedback and the need for more diversified solutions, particularly in non-gaming sectors, which are playing an increasingly important role in integrated resort development.
According to the latest available data from the Gaming Inspection and Coordination Bureau (DICJ), Macau’s gaming industry consisted of 20 casinos run by six rival IR operators (Sands, Galaxy, SJM, Melco, MGM and Wynn) with a total of 6,000 gaming tables and 12,000 gaming machines at the end of last year. In 2025, Macau’s gaming industry’s games of chance generated a total gross gaming revenue (GGR) of 247.4 billion patacas, according to the bureau.
Reed Exhibitions (RX) Senior Vice President Yip Je Choong addresses yesterday’s “Global Gaming Expo Asia (G2E Asia) and Asian IR Expo” press conference at Galaxy Macau in Cotai. – Photo: Khalel Vallo
